Free Podcast Tuesday, 9/11 | Ask the Experts – an Open Q&A with Barney Davey and Jason Horejs

If you’ve joined us for recent podcasts you know that we’ve covered a range of topics from blogging, to self-promotion and artistic consistency. In this week’s podcast, you get to decide the topics. Join art marketing consultant and blogger Barney Davey and Xanadu Gallery owner Jason Horejs for an “Ask the Experts” podcast Tuesday, September 11th from 4-5 p.m. PDT where you (and other artists) will ask the questions. Need advice on how to market your own work? Have a question about working with galleries? Feel like you need direction a particular area of your career? Ask us!

We will be taking live questions during the broadcast but you can also send a question ahead of time by posting your query in the comments section below. Even if you don’t have a question you will profit from the discussion and come away with ideas that will keep your art career moving in the right direction.

This session will be recorded.

If the timing doesn’t work for you, catch a recording of the podcast on reddotblog.com. The recording is typically posted within 48 hours of the live broadcast. Everyone who signs up for the broadcast will receive the recording via email – so even if you can’t attend live you can sign up using the link below to make sure you get the recording (simply ignore all the reminders of the live session).

We look forward to your questions!

 

https://www2.gotomeeting.com/register/630971970

 

Start Time

We always have confusion about the start time due to the varying time zones of our listeners. There will be one live broadcast and it will begin at:

4:00 p.m. Pacific
4:00 p.m. Arizona
5:00 p.m. Mountain
6:00 p.m. Central
7:00 p.m. Eastern

11:00 p.m. GMT

 

 

Starving to Successful

StSBookSHave you always wondered what it takes to show your work in galleries? Is your work being seen by qualified collectors?

In his Amazon.com best-selling book, Xanadu Gallery owner Jason Horejs shares insights gained over a life-time in the art business.

Learn more and order today.

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About the Author: Jason Horejs

Jason Horejs is the Owner of Xanadu Gallery, author of Dad was an Artist | A Survivor's Story and best selling books "Starving" to Successful & How to Sell Art , publisher of reddotblog.com, and founder of ARTsala. Jason has helped thousands of artists prepare themselves to more effectively market their work, build relationships with galleries and collectors, and turn their artistic passion into a viable business. Connect with Jason on Facebook

10 Comments

  1. I’ve been on FAA since April and haven’t sold anything. I’ve posted different mediums that I’ve worked in but still nothing. I’m on facebook but as one of my friends said “your friends see your work but you need to promote it elsewhere.” I had a fb fan page that got NO traffic. I’ve entered several contests on FAA and have only gotten 1-2 votes on some of my best pieces I’ve entered. I get very nice comments all the time…..just no sales. I’ve joined in on webinars and I’ve just joined CPSA where hopefully I can get some good pointers. I take all suggestions and constructive criticism to heart but still no sales. HOW do I get my work noticed enough to sell?

    Thanks,
    Linda Ginn

  2. Dear Linda,
    My advice to you is to know your work and what sort of collector might be interested in it. Once you know your target buyer then enter shows and exhibitions that include this market base. ( ie: Wildlife artists enters specific and reputable wildlife shows where collectors attend / Pastel artists join pastel societies and enter their shows, etc. etc.) You really need to build a market base first then add social media in as additions to that base. Entering shows will allow you to see what work is successful and what sells and what does not as well as price points for your work. You can learn so much from this and add it to your work. Local Art fairs and other juried exhibitions will also inspire you and allow you to see what in your work is successful and what needs improvement by reaction and sales. I believe we all go down this path somewhat in the hopes of building a good following, honing our skills, and eventually having good, stable gallery representation.

  3. I am horrible at networking, mostly because I am incredibly shy. I am, however, always interested in learning techniques to improve. In the recent podcast on marketing with Barney Davey, I remember him telling a story about a woman artist who was at another artist’s opening someplace in New York City. She was, according to Barney, working the room. I’ve been curious ever since, if networking with art professionals (gallery owners, publishers, etc.) at another artist’s event wouldn’t be considered rude? Is there a way to do it that is NOT considered rude? Also, are there any tips/techniques to make it easier to approach people–especially strangers–to try & market your work? And how do you sell without obvious selling?

  4. I’ve been an artist for only 3-1/2 years. Am I still too new and “unestablished” to have credibility to approach galleries for representation? I’ve been juried into exhibits locally and nationally and have won an award and recognitions. When I was in our local arts festival for the first time last year as an Invited Artist, I made $4000 in sales and was surprised by the enthusiasm patrons had for my work. I apply regularly to competitions and exhibits at local nonprofit galleries but definitely for-profit gallery owners do not know me. Should I wait till I am more established to contact galleries and when should I consider myself established?

  5. First, I just returned from Santa Fe, I had sent 3 email intro leters, refering to website and saying I would mail portfolio.
    All three said they are not taking new artists…I am established with 3 regional galleries..Sowhats the sequence in contacting galleries??? So do I followe up in 3 months? send followup? What is next step. Maybe I should have sent portfolio in the beginning. They cost $30….Second, Andrea La Vigne made a good point. 9/9…Explain working the room. I live in Nashville and we have gallery crawls, do I need to be present at openings, introducing my self??Thanks

  6. Once you are in galleries what are the protocols? How much contact should the gallery owner be having with you and you with them? I always worry about being a nuisance if I follow up on something.

    For example if you have inquired about doing an exhibition with a gallery you are in, with dates that would work for you and submitted a proposal , how long should it take to get some kind of confirmation? Is it appropriate to follow up if they say they got it and will get back to you in a couple days, and they don’t get back to you? I realize they are busy in the fall setting up their schedule for the coming year, but the artist also needs time to get the work done for the show. I don’t want to be the “fly in the ointment”, but I also have to plan ahead for the coming year. Is this a way of saying they don’t want to do your exhibition, without actually saying it?

    How much interaction do galleries want from the artist beyond sending photos of your new work as it is completed?

  7. Looking forward to learning how much should you interact with the gallery representative.
    Which lines should you not cross – or be concerned about.

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