RedDot Podcast | Episode 010 | Ask a Gallery Owner – Expanding Gallery Representation, Converting Interest into Art Sales, Re-branding Your Art

I take questions from RedDotBlog readers this week about how galleries feel about you showing in other galleries in the area, expanding your exposure, and I take a question from an artist whose work generates a lot of interest but few sales. I give my insights and opinions on these questions and others in this week’s “Ask me Anything” session.



Xanadu Gallery’s 2017-18 Mentorship registration closes next week. Learn about the art and gallery business from the inside! Learn more and apply today – click to

 What do you Think of the Podcast?

It’s hard to believe this is already our 10th episode! Please take a moment and let me know what you think of the podcast. I would love to hear if it’s a useful format for you, and any suggestions you have for future discussions. Leave your thoughts in the comments below.


About the Author: Jason Horejs

Jason Horejs is the Owner of Xanadu Gallery, author of best selling books "Starving" to Successful & How to Sell Art , publisher of, and founder of the Art Business Academy. Jason has helped thousands of artists prepare themselves to more effectively market their work, build relationships with galleries and collectors, and turn their artistic passion into a viable business.


  1. Thank you for taking the time to answer my question. It’s so clear when you say it, that this is a requirement if I want to go further. And hearing you makes me think I can. I appreciate the encouragement.

  2. Thank you for this Podcast Jason. I have been following your advice for about a year & have seen my sales rise quite substantially. As you say in this Podcast there can be a dichotomy between the creative process & the business process for an Artist, your advice has helped me to bridge this dichotomy…

  3. I really enjoyed the podcast because the topics discussed are ones that I’ve been wondering about. I too have the problem of not selling much even though people say they like my work/It’s the best we’ve seen today/We told our friends/etc. I’ve been embarrassed about talking about this because in the back of my mind, I just figure my work just isn’t any good. Thanks for spending some time on this!

  4. Great podcast Jason. Please do more of these.
    A suggestion. Some other websites have Facebook pages where people can join in discussions. Maybe you could start a Facebook page for artists to enter into discussions on a variety of topics. The ones I belong to are very lively and informative.

  5. Jason, thank you, again, for a very useful, informative podcast. The fact that these are real questions from real artists is one aspect that makes this a good experience. The questions are authentic, often touching on something relevant to me that I hadn’t even thought of. The other aspect, of course, is how you craft your answers to the questions. I always learn from your perspective, which I find thorough, respectful, and fair.

  6. Love your podcasts so thank you, Jason! My only suggestion is that you up the volume. I almost can’t hear you when my laptop volume and your podcast volume are pushed to max. Thanks again.

  7. Love this Pod cast. Thank you. How do you go about getting permission for photos using images from their homes. Then using them for promotions. Like large images at a show. What is the best way to go about this? Thank you again for another great Pod Cast.

Leave a Reply

Your email address will not be published. Required fields are marked *