In this week’s session I discuss how to respond when an art buyer asks “Is art a good investment?” It’s important to be careful when answering a question like this. We don’t want to set false expectations for our buyers; instead we should strive to encourage them to buy art for the personal enjoyment it will bring them for years to come.
How Would You Respond?
Have you had buyers ask you about the investment value of your art? How have you responded? What are your thoughts about art as an investment? Leave a comment below!
Image: “Interchange” by Willem de Kooning
In his Amazon.com best-selling book, Xanadu Gallery owner Jason Horejs shares insights gained over a life-time in the art business.