Credit-Card Fees: A Small Price for Big Sales

It’s easy to bristle at the 2.5%–3.5% that credit card companies skim off the top of every sale. When you’re selling high-value artwork, those percentages add up quickly—and I understand…

Should Art Be Made to Sell or Made for Meaning?

This is one of those questions that tends to circle in an artist’s mind during quiet moments in the studio—often when a piece that felt deeply personal doesn’t sell, or…

Stop Giving It Away: Navigating Family Discounts Without Undermining Your Business

If you’re an artist, chances are someone close to you—an aunt, an old roommate, a second cousin twice removed—has said something like, “I love that piece… how much could I…

When Two Collectors Want the Same Piece: What to Do When Art Sells Fast

It’s the kind of problem artists and galleries dream about: you send out an email with new work, and it sparks instant interest. One collector clicks the buy button and…

Is a Co-Op Gallery Right for You?

It starts with the promise of camaraderie, autonomy, and exhibition space. For many artists, joining a cooperative gallery seems like a great way to get work on the walls, build…

When “Help” Hurts: How Well-Meaning Friends Can Derail Art Sales

It’s easy to assume that help—especially from a friend or fellow artist—will increase the odds of selling your work. But in a sales environment, even well-meant involvement can muddy the…

Booths, Buyers, and Blisters: Inside Our First Art Fair Experience

This March, Xanadu Gallery participated in its first high-end art fair, and what an experience it was. Over the years, we’ve participated in several outdoor art festivals, but never a large-scale,…

Mastering the Art of Framing

As a gallery owner, I’ve witnessed firsthand the transformative power of framing on artwork. Over the years, I’ve gleaned a wealth of knowledge about the impact of framing on both…

The Pricing Dilemma: Maintaining Consistency Between Art Shows and Galleries

An artist recently asked me, “I sell my work at art fairs and festivals, but I’m also starting to work with galleries. Should my prices be the same in both…

Reflecting on a Year of Art Sales: Trends, Insights, and Lessons

Now that we’ve entered January 2025, it’s the perfect moment to reflect on Xanadu Gallery’s sales performance over the past 12 months. This annual exercise is not just about reviewing…