Art Salesmanship (Is that a Dirty Word?) | Xanadu Gallery’s Art Marketing Minute

Salesmanship has a bit of a bad name in the art world. As a gallery owner, I know that many artists look at what I do with suspicion. They suspect that I use underhanded methods and pressure to compel the unwilling to buy art.

They think that the selling process somehow taints the purity of art.

I’m convinced that this disdain artists feel toward salesmanship stems from a fundamental misunderstanding about what the sales process is, and what’s really happening when I sell a piece of art.

To learn more, watch the video above. Prefer to read instead of watch? Click here!

Starving to Successful

StSBookSHave you always wondered what it takes to show your work in galleries? Is your work being seen by qualified collectors?

In his best-selling book, Xanadu Gallery owner Jason Horejs shares insights gained over a life-time in the art business.

Learn more and order today.

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  1. Daphne Sandham
  2. Pat Fiorello
  3. Kathy
  4. Christina M Plichta
  5. Tina Huston
  6. Stacie Flint
  7. Eileen P. Goldenberg
  8. Teri Gillespie
  9. Julie Swinwton Fisehr
  10. Derrick Higgins
  11. Linda Murray
  12. Susan Klinger
  13. Linda Dewey
  14. Brandi Jasmine
  15. Paula Gibbs
  16. Molly Hargarten
  17. Dune-Micheli Patten
  18. Catherine Holland
  19. Susan Wiley

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