In this week’s session I answer a question from Damon in Delaware:
“I have owned my own gallery for about a year and a half now, where I sell my own original paintings and reproductions. Our season is around the corner and I’d love some advice on getting more foot traffic in the door. What have you found are your best practices in achieving said goal?”
In my response I discuss the importance of location, print advertising, social media marketing, and event marketing.
Have a question you would like me to answer? Leave a comment!
What about your art gallery catalogue? Are you going to discontinue it in favor of social media?
No, though we do social media promotion of the catalog. The catalog is a bit different, it’s primarily focused on generating sales with our existing customers, rather than introducing new clients to the gallery.
Oh okay; now I understand. That totally makes sense.
I’m grateful for your insight Jason. Thank you for taking my question.
Appreciate how open you are in sharing your knowledge Jason. 🙏