Hot Take: Why Artists Should Focus On Quantity Over Quality
Occasionally, I get into trouble by suggesting something that stirs up controversy among RedDotBlog readers. I suspect this post might put me in a little hot water, but this is…
Gallery Shows: The Good, the Bad, and the Ugly
In a recent Art Business Academy Q&A session, we discussed the ins and outs of gallery shows and receptions. I thought I would share some of the key points here,…
Crafting Professional Emails for Better Art Business Communication
As an artist in the digital age, chances are you have to write emails on a regular basis. You might have to use email to approach galleries, maintain current gallery…
Collective Wisdom | The Artists Who Won’t Go Away While I’m Trying to Sell
On RedDotBlog, we’ve often talked about different scenarios in which you might be trying to sell your work. For many of you the opportunity will come at an open studio…
Quick Tip – Get More Engagement from Your Followers: Ask Them Questions!
Are you ever disappointed by the lack of engagement from your followers when you post new art to social media, share a blog post, or send out an e-newsletter? If…
Don’t Overdo the Gratitude when You Make an Art Sale
There is nothing more exciting than selling a piece of art. If you are directly involved in the sale process you will feel a rush of excitement and accomplishment, as…
Three Patterns of Art Buying – How to Increase Sales with the Three Types of Art Buyers
If you’ve been in the art world for a while, you have likely observed three types of art buyers: one-time buyers, clients who buy a lot in a frenzy, and…
What to Say When Clients Want to Know if Art Is a Good Investment
Not too long ago I received the following question from gallery owner Steve Harrison:
I had a visitor in my gallery yesterday and asked, “Now because this is original art it won’t depreciate will it?” How does one answer that question. I spend a lot of my time trying to figure out an answer to that question. Of course, a person should buy what they like and no one should ever bank on an “investment” whatever that might be. Still when a person is spending gallery prices for original art, the question “Will this painting retain its value” is a question that deserves an answer. How do other people answer it?
How are you making money from your art?
As a gallery owner, my attention is focused on generating sales in our galleries, and helping artists learn how to get into galleries and build great relationships with gallery owners….
The Biggest Challenges Facing Successful Artists
Many artists struggle to generate reliable sales. Many of my posts here are about how to begin creating more robust, more consistent sales by increasing your exposure and optimizing your…