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About Jason Horejs

Jason Horejs is the Owner of Xanadu Gallery, author of best selling books "Starving" to Successful & How to Sell Art , publisher of reddotblog.com, and founder of ARTsala. Jason has helped thousands of artists prepare themselves to more effectively market their work, build relationships with galleries and collectors, and turn their artistic passion into a viable business.

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Here are my most recent posts

Ask a Gallery Owner: Is it Important to Work in Series?

Artists frequently ask me if they should work in series. I recently received the following question: Is

Don’t Overdo the Gratitude When you Make an Art Sale

There is nothing more exciting than selling a piece of art. If you are directly involved

Branding: Artists, Build your Brand Around Your Name

In today's post, I would like to address a branding question that comes up quite frequently

RedDot Reader Profile | Jonas Gerard

Painter and sculptor Jonas Gerard lives in Asheville, North Carolina. His incredible work bursts with color,

What to Say When Clients Want to Know if Art is a Good Investment

Not too long ago I received the following question from gallery owner Steve Harrison: I had a

Happy Holidays from Our Family to Yours!

As 2016 draws to a close, I would like to take this opportunity to thank everyone

What Kind of Artwork Sells Best?

I'm often asked what kind of artwork sells best - traditional or contemporary, paintings or sculpture,

Artistic Productivity | Cornerstone of a Successful Art Career

Having spent over 20 years in the gallery business, I’ve noticed a key common trait of

Utilizing the Off Season

For many of you, the deep winter is the off season. Because my gallery is located

What is the Scariest Thing you Face as an Artist? | Overcoming Your Fears

I'm sure I've only scratched the surface of the fears you face as an artist, and