Collective Wisdom | What to Do with Older, Unsold Artwork

I’m not sure why, but I’ve recently received a lot of questions from artists wondering what to do with older, unsold artwork. Storing old artwork can become a huge challenge,…

Magic Walls | How Some Spaces in My Gallery Sell More Art than Others

Two recent sales both occurred in what I consider to be hotspots in the gallery. What do I mean by “hotspots”? These are areas of the gallery that tend to…

3 Tips to Help You Better Follow Up with Art Buyers and Make More Sales

Case 1: Last summer, I had a woman come into the gallery after having received a copy of our Art Catalogue. She and her husband were nearing the end of…

Ask a Gallery Owner | Succeeding with Exhibitions of your Art in Local Venues

In this week’s Ask a Gallery Owner we’ll talk about maximizing sales when showing your work in local venues and exhibits. View Paola Bueso’s art at paolabuesoart.com   

Selling Art | Words that Make a Difference

Several weeks ago, I struck up a conversation with a gentleman who was visiting the gallery and was fascinated with the art gallery business. He is a business owner himself…

Creating Experiences and Telling Stories to Sell More Art

One afternoon, a couple walked into the gallery and headed straight for a wall of the artist Guilloume’s work. I greeted the couple and learned they had been following Guilloume…

Ask a Gallery Owner: Let’s Talk Framing

In this week’s live session I’ll answer a question about the best way to frame artwork. Framing can be a real challenge. Watch as I share several key considerations for…

RedDot Podcast | Saying Goodbye to a Gallery

A lot of my writing and podcasting is about the process of preparing to present your work to galleries and about how to establish relationships with gallery owners. In today’s…

Quick Art Marketing Tip | Request a Photo of Artwork Recently Purchased

I’ve written extensively about the process of selling art – everything from building relationships to following up and closing the sale. Today, I’m going to share a simple tip that…

Ask a Gallery Owner | Artists’ Signatures

In this week’s session we’ll discuss artists’ signatures and the potential benefits and pitfalls of holding promotional sales of artwork. Click here to watch this week’s episode Be sure and…