How to Get Collectors to Follow You on Social Media

Over the last few posts, and throughout the comments on those posts, we’ve seen that, while it may not be easy, artists are selling art through social media. Through careful…

Discussion: What do you Feel is the Best Social Media Platform for Marketing Your Art?

Over the last several weeks, I’ve begun a discussion with artists about marketing art through social media. In today’s post, I would like to ask for your input and thoughts…

Showing Your Art in Cafés, Restaurants, Banks and Other Venues

Let me begin by admitting up front that I am probably the wrong person to write this post. I own an art gallery and my entire focus is on selling…

Online Critique Group Recording | Ask Me Anything Session!

In this week’s session, I respond to questions on certificates of authenticity, pricing, artwork titles, signing artwork, the financial realities of the art market, and more! You can view the…

Podcast | Finding Success Selling Art on Facebook – An Interview with Robert MacGinnis

Many artists wonder if marketing art on Facebook is a viable strategy. Oregon artist Robert MacGinnis, who describes himself as “old school,” was reluctant to sign up for Facebook when…

Online Critique Group Recording: Portraiture vs Figurative Art – Featured Artist Suzanne Stoltenberg, Airville, PA

In this week’s session we meet Pennsylvania artist  Suzanne Stoltenberg and talk about her figurative paintings. We discuss the differences between portraiture and figurative work and the challenges and opportunities…

The Benefits and Challenges of Marketing Your Art Through Social Media

In 2004, Mark Zuckerberg founded Facebook, and within a few years, a revolution had taken place online. Within a decade, nearly the entire planet had joined Facebook and other services…

Why We Don’t Hand out Photos or Brochures in the Gallery

When I first started in the gallery business over twenty years ago, it was common practice to hand someone printed materials when they expressed interest in an artist’s work. When I…

Negotiating and Discounting to Sell Your Art

The title of this post might make you shudder. Many artists bristle at the concept that an artist or gallery might discount the retail price of a piece of art…

A Post for Gallery Owners | How To Work Successfully With Artists

Today’s post is from a little different angle than normal RedDot articles. Today I would like to speak directly to other gallery owners. Though most of my posts are directed…