An Introduction to Facebook Advertising for Artists

In my recent posts on social media art marketing, I’ve been discussing the value social media can provide to artists and galleries. Most of the focus has been on the…

5 Strategies for Successfully Marketing Art on Social Media

Over the last several posts, we’ve been discussing the ins and outs of marketing through social media. While there are a number of RedDot readers who are successfully selling art…

Marketing Art on Facebook – Should Artists Use Their Personal Profile or Create a Facebook Page?

As I’ve been researching and writing about marketing through social media over the last couple of weeks, it appears that there is a strong sense that Facebook is the best…

How to Get Collectors To Follow You on Social Media

Over the last few posts, and throughout the comments on those posts, we’ve seen that, while it may not be easy, artists are selling art through social media. Through careful…

Submit to Show Your Art in Our New Pinetop Location

Over the last several weeks I’ve shared several posts about our new gallery location in Pinetop, Arizona. The new location features almost 1900 square feet of display space. We will…

Discussion: What do you Feel is the Best Social Media Platform for Marketing Your Art?

Over the last several weeks, I’ve begun a discussion with artists about marketing art through social media. In today’s post, I would like to ask for your input and thoughts…

Podcast | Finding Success Selling Art on Facebook – An Interview with Robert MacGinnis

Many artists wonder if marketing art on Facebook is a viable strategy. Oregon artist Robert MacGinnis, who describes himself as “old school” was reluctant to join Facebook when a collector…

The Benefits and Challenges of Marketing Your Art Through Social Media

In 2004, Mark Zuckerberg founded Facebook, and within a few years, a revolution had taken place online.  Within a decade, nearly the entire planet had joined Facebook and other services…

Have You Ever Wished You Could See Into an Art Gallery’s Bank Account?

The gallery business often seems shrouded in mystery. Though I work to help you better understand the business through my blog posts and podcasts, I know there are still many…

Why we Don’t Hand out Photos or Brochures in the Gallery

When I first started in the gallery business over twenty years ago, it was common practice to hand someone printed materials when they expressed interest in an artist’s work. When I…