Follow up

How to Follow Up and Close More Art Sales

I’ve mentioned before that we don’t hand out photos or brochures in the gallery. Instead, when a potential client is leaving without making a purchase, we take the opportunity to…

Ask a Gallery Owner | How Should I Respond to a Client Who Wants Me to Create Something Way Outside My Style?

I recently received the following question from an artist: I was hanging artwork the other day at a doctor’s office. The doctor’s wife loved the pieces I had chosen and…

Collective Wisdom: Finding Your Bread and Butter

In speaking with a number of artists who have built financially successful careers, I have observed that many of them have stabilized and strengthened their art business by creating a…

Difficult customers

How to Work with Difficult Customers

There are times when sales come easily. The stars align and you have the right piece for the right person at the right time and everything clicks together. You and…

Ask a Gallery Owner: Should Galleries Get 50% on Commissioned Art Projects?

What is a reasonable split on commissioned work? I’m all for the gallery receiving 50% on work in their regular inventory, as it takes up wall space and has likely been shown to several potential buyers and marketed by the gallery as well. However, I wonder if 50% to the gallery is justified on a commission, especially in the case where the artist has been put in direct contact with the buyer and essentially does all the leg work (apart from the initial introduction).

9 Tips to Help You Better Manage Sporadic Cash Flow in Your Art Business

Managing cash flow successfully is one of the greatest challenges for any small business. It is a particularly difficult issue for artists and galleries where sales often spike and dip. Artwork doesn’t tend to sell in regular patterns, and because of the high value of many pieces of artwork, when sales do occur they often cause a real spike in an artist’s or gallery’s income.

This irregular cash flow can cause logistical (and emotional!) problems for those of us in the art business. I would like to share a few things I’ve learned over the years about managing cash flow in the hopes that my experience might help make you a better manager of your cash flow.

Lee Krasner: A Biography

Recording: Interview with Gail Levin | Author of Lee Krasner: A Biography

If you haven’t had a chance to read Gail Levin’s book about Lee Krasner, I would highly recommend it. I would like to thank Ms. Levin again for sharing her…

How to Succeed at Art Shows and Festivals

The summer art show season is upon us again after a year of cancelled and postponed events. This summer is poised to be a return to a somewhat normal art…

Crafting Professional Emails for Better Art Business Communication

As an artist in the digital age, chances are you have to write emails on a regular basis. You might have to use email to approach galleries, maintain current gallery…

Sell more art

4 Critical Steps to Sell More Art

“What do you do?” you’ve been asked many times. “I am an artist” is most likely the response that instantly comes to your lips. You have probably been giving this…