How to Succeed at Art Shows and Festivals

The summer art show season is upon us again. Each summer, tens of thousands of artists have the opportunity to show and sell their creations to the art-loving public. Participating…

Effective Art Display

While I try not to let it go to my head, we frequently receive compliments about the display of artwork in the gallery. Positive comments about the display are gratifying…

What to Do When You Get a Bad Online Review of Your Art Business

This post is a little hard to write. In order to tell the whole story, I am going to have to admit to a pretty major mistake we made with…

Surviving An Art Sales Slump

If you’ve been in the art business for any length of time, you’ve probably experienced an art sales slump. I’m not talking about an overall drop in the market (like…

How to Deal With Art Criticism from Your Spouse, Partner, or other Close Family and Friends

Several weeks ago, I received the following email from a discouraged artist: I’ve been working on a sculpture for some time now that I thought was finished and at least four…

An Introduction to Facebook Advertising for Artists

In my recent posts on social media art marketing, I’ve been discussing the value social media can provide to artists and galleries. Most of the focus has been on the…

5 Strategies for Successfully Marketing Art on Social Media

Over the last several posts, we’ve been discussing the ins and outs of marketing through social media. While there are a number of RedDot readers who are successfully selling art…

Marketing Art on Facebook – Should Artists Use Their Personal Profile or Create a Facebook Page?

As I’ve been researching and writing about marketing through social media over the last couple of weeks, it appears that there is a strong sense that Facebook is the best…

How to Get Collectors To Follow You on Social Media

Over the last few posts, and throughout the comments on those posts, we’ve seen that, while it may not be easy, artists are selling art through social media. Through careful…

Discussion: What do you Feel is the Best Social Media Platform for Marketing Your Art?

Over the last several weeks, I’ve begun a discussion with artists about marketing art through social media. In today’s post, I would like to ask for your input and thoughts…