Hiawatha and Minnehaha – How Edmonia Lewis overcame prejudice to become a successful artist in the nineteenth century
Edmonia Lewis and Henry Wadsworth Longfellow There’s been a longstanding relationship between art and literature. From numerous works based on mythology to storybook illustrations to Millais’ Ophelia, artists have often…
Mastering the Art of Niche Marketing
I recently received an interesting query from an artist, Kendra, who is focused on wildlife art. “I am very interested in learning how to market specifically to people who love…
5 Questions to Know If You’re Ready to Approach Art Galleries
One of the most common questions I get from artists is, “How do I know when I’m ready to approach galleries?” It’s a valid concern—taking the leap from creating…
Unlock Your Art Biz Potential: Join Me for a Day of Success Strategies in St. George, UT!
Are you ready to take your art business to the next level? Wondering how to better connect with collectors or streamline your day-to-day operations? Join me at ART BIZ Strategies for…
The Mechanisms of Art Sales
Some artists hate me. If you don’t believe me, just take a moment to look through the comments on my social media posts. In a comment left on a recent…
Stop Waiting for Your Art to Be ‘Good Enough’—Here’s Why It’s Hurting Your Career
Many artists believe that only the very best, most technically proficient artists will get gallery representation and sell their art. If you’re waiting for your work to reach some imagined…
Video – Ask a Gallery Owner: How Quickly Do You Decide Whether to Include an Artist In your Gallery?
In this week’s session, I discuss whether or not it is necessary to tell galleries that you are approaching other galleries and how long it takes for a gallery owner…
4 Critical Steps to Sell More Art
“What do you do?” you’ve been asked many times. “I am an artist” is most likely the response that instantly comes to your lips. You have probably been giving this…
How to Work with Difficult Customers
There are times when sales come easily. The stars align and you have the right piece for the right person at the right time and everything clicks together. You and…
How We Turned $73K in Social Media Ads into $275K in Art Sales – And the Tools That Made It Possible
Like many of you, we’ve spent considerable time building a social media following, posting artwork on various platforms, hoping to generate interest and ultimately, sales. But if you’re like us,…