How to Succeed at Art Shows and Festivals
The summer art show season is upon us again when tens of thousands of artists have the opportunity to show and sell their creations to the art-loving public. Participating in…
3 Tips to Help You Better Follow Up with Art Buyers and Make More Sales
Case 1: Last summer, I had a woman come into the gallery after having received a copy of our Art Catalogue. She and her husband were nearing the end of…
Selling Art | Words that Make a Difference
Several weeks ago, I struck up a conversation with a gentleman who was visiting the gallery and was fascinated with the art gallery business. He is a business owner himself…
Creating Experiences and Telling Stories to Sell More Art
One afternoon, a couple walked into the gallery and headed straight for a wall of the artist Guilloume’s work. I greeted the couple and learned they had been following Guilloume…
Quick Art Marketing Tip | Request a Photo of Artwork Recently Purchased
I’ve written extensively about the process of selling art – everything from building relationships to following up and closing the sale. Today, I’m going to share a simple tip that…
Client Testimonials – Worth Their Weight In Gold
We recently received this note and the photo above from a client who purchased and donated a major sculpture to a hospital in his home area: Just wanted to let…
How to Overcome Rejection as You Seek Gallery Representation
Let’s just be frank – as an artist trying to get your art out into the world and into galleries, you are going to run into some rejection. Few artists…
Discussion: What do you Feel is the Best Social Media Platform for Marketing Your Art?
Over the last several weeks, I’ve begun a discussion with artists about marketing art through social media. In today’s post, I would like to ask for your input and thoughts…
Showing Your Art in Cafés, Restaurants, Banks and Other Venues
Let me begin by admitting up front that I am probably the wrong person to write this post. I own an art gallery and my entire focus is on selling…
Negotiating and Discounting to Sell Your Art
The title of this post might make you shudder. Many artists bristle at the concept that an artist or gallery might discount the retail price of a piece of art…