Breaking the Ice – Starting Conversations with Potential Art Buyers (and anyone else who crosses your path!)

Several months ago, my wife, Carrie, and I attended a live performance of the Phantom of the Opera at Arizona State University’s Gammage Auditorium. The show was a part of…

Increase your Art Sales | The Power of Follow-Up

Follow-Up! Dramatically Increase your Art Sales by Implementing a Consistent Follow-up Strategy There’s nothing in the art business like the thrill of making a sale.  Something magical happens when you…

What Should an Artist do With a Lifetime of Unsold Artwork?

Over the last several weeks I’ve had two people approach me, either in the gallery or via email, asking what they should do with a large inventory of unsold work. In…

Artists: Are you Consistent? A Gallery Owner’s Perspective

How Developing a Strong Style and Laser-Like Focus is One of the Most Important Things You Can Do for Your Fine Art Career A number of years ago, I was…

The Art World’s Glass Ceiling | Does the Art Market Still Discriminate Against Women Artists?

Some time ago, I read an article in the Wall Street Journal about new auction records set for artwork by women artists. The long and short of the article was…

Debate: Should Artists Include Pricing on Their Websites?

As I am discussing the internet and marketing online with artists, the question of whether or not an artist should include pricing information on their site often arises. I spend…

Discussion: Selling Art at Home Interior Stores

I recently received an email from a blog reader asking about showing and selling artwork in home furnishing stores: A friend of mine who is an interior decorator has asked…

Quick Tip: Make a Folder for Images of Art in Client’s Homes

In many of the articles I write on RedDotBlog, I’m asking you to make major life commitments or giving you big marketing strategies. Today I want to invite you to…

Control Your Time and Become a More Successful Artist

Several months ago, I was on the edge of overload. I had a number of great projects in progress, gallery sales were humming along, and the little things that a…

Magic Walls | How Some Spaces in My Gallery Sell More Art than Others

Two recent sales both occurred in what I consider to be hotspots in the gallery. What do I mean by “hotspots”? These are areas of the gallery that tend to…