Selling Art | Words that Make a Difference

Several weeks ago, I struck up a conversation with a gentleman who was visiting the gallery and was fascinated with the art gallery business. He is a business owner himself…

Creating Experiences and Telling Stories to Sell More Art

Several weeks ago, a couple walked into the gallery and headed straight for a wall of the artist Guilloume’s work. I greeted the couple and learned they had been following…

Quick Art Marketing Tip | Request a Photo of Artwork Recently Purchased

I’ve written extensively about the process of selling art – everything from building relationships to following up and closing the sale. Today, I’m going to share a simple tip that…

Client Testimonials – Worth Their Weight In Gold

We recently received this note and the photo above from a client who purchased and donated a major sculpture to a hospital in his home area: Just wanted to let…

How to Overcome Rejection as You Seek Gallery Representation

Let’s just be frank – as an artist trying to get your art out to the world and into galleries, you are going to run into some rejection. Few artists…

Many Galleries are Closed on Mondays . . .

(in photo: clients with 3 Geometry Totems by Linza) On a Monday in May, I happened to be alone in the gallery. This isn’t usually the case, but my gallery…

How to Succeed at Art Shows and Festivals

The summer art show season is upon us again. Each summer, tens of thousands of artists have the opportunity to show and sell their creations to the art-loving public. Participating…

Marketing Art on Facebook – Should Artists Use Their Personal Profile or Create a Facebook Page?

As I’ve been researching and writing about marketing through social media over the last couple of weeks, it appears that there is a strong sense that Facebook is the best…

Discussion: What do you Feel is the Best Social Media Platform for Marketing Your Art?

Over the last several weeks, I’ve begun a discussion with artists about marketing art through social media. In today’s post, I would like to ask for your input and thoughts…

The Benefits and Challenges of Marketing Your Art Through Social Media

In 2004, Mark Zuckerberg founded Facebook, and within a few years, a revolution had taken place online.  Within a decade, nearly the entire planet had joined Facebook and other services…