Creating Experiences and Telling Stories to Sell More Art
One afternoon, a couple walked into the gallery and headed straight for a wall of the artist Guilloume’s work. I greeted the couple and learned they had been following Guilloume…
Quick Art Marketing Tip | Request a Photo of Artwork Recently Purchased
I’ve written extensively about the process of selling art – everything from building relationships to following up and closing the sale. Today, I’m going to share a simple tip that…
Client Testimonials – Worth Their Weight In Gold
We recently received this note and the photo above from a client who purchased and donated a major sculpture to a hospital in his home area: Just wanted to let…
How to Overcome Rejection as You Seek Gallery Representation
Let’s just be frank – as an artist trying to get your art out into the world and into galleries, you are going to run into some rejection. Few artists…
Many Galleries are Closed on Mondays . . .
(in photo: clients with 3 Geometry Totems by Linza) On a Monday in May, I happened to be alone in the gallery. This isn’t usually the case, but my gallery…
The Benefits and Challenges of Marketing Your Art Through Social Media
In 2004, Mark Zuckerberg founded Facebook, and within a few years, a revolution had taken place online. Within a decade, nearly the entire planet had joined Facebook and other services…