Debate: Should Artists Include Pricing on Their Websites?
As I am discussing the internet and marketing online with artists, the question of whether or not an artist should include pricing information on their site often arises. I spend…
Discussion: Selling Art at Home Interior Stores
I recently received an email from a blog reader asking about showing and selling artwork in home furnishing stores: A friend of mine who is an interior decorator has asked…
Quick Tip: Make a Folder for Images of Art in Client’s Homes
In many of the articles I write on RedDotBlog, I’m asking you to make major life commitments or giving you big marketing strategies. Today I want to invite you to…
Control Your Time and Become a More Successful Artist
Several months ago, I was on the edge of overload. I had a number of great projects in progress, gallery sales were humming along, and the little things that a…
Magic Walls | How Some Spaces in My Gallery Sell More Art than Others
Two recent sales both occurred in what I consider to be hotspots in the gallery. What do I mean by “hotspots”? These are areas of the gallery that tend to…
The Benefits and Challenges of Marketing Your Art Through Social Media
In 2004, Mark Zuckerberg founded Facebook, and within a few years, a revolution had taken place online. Within a decade, nearly the entire planet had joined Facebook and other services…