Stop Procrastinating

How to Stop Procrastinating Art Business Tasks

I have strong procrastination tendencies – I sometimes think that if it weren’t for the last possible moment, I wouldn’t get anything done. Better time management and organization have helped…

Follow up

How to Follow Up and Close More Art Sales

I’ve mentioned before that we don’t hand out photos or brochures in the gallery. Instead, when a potential client is leaving without making a purchase, we take the opportunity to…

4 Critical Steps to Sell More Art

“What do you do?” you’ve been asked many times. “I am an artist” is most likely the response that instantly comes to your lips. You have probably been giving this…

Difficult customers

How to Work with Difficult Customers

There are times when sales come easily. The stars align and you have the right piece for the right person at the right time and everything clicks together. You and…

Square inch pricing

Ask A Gallery Owner | Making Square Inch Pricing Work for Smaller Pieces

If you’ve been around here for a while, you know I highly recommend pricing based on size, generally square inches. But what if you do work in both large and…

Artist signature

Ask A Gallery Owner | To sign or not to sign . . . that is the question

In the following email exchange, I answer an artist’s question about visible signatures on art – what’s your opinion? Post in the comments. Jason, I’m so glad you were a…

Artists' agent

Ask a Gallery Owner | Should Artists Seek an Agent to Represent Them?

I recently received the following email asking about artists’ agents: Dear Jason, I have joined a discussion line on LinkedIn and we are discussing the pros and cons of hiring…

Marketing Boost – Offer to Clean Past Client’s Artwork

One of your biggest enemies in building strong relationships with collectors is time. Your customers may never stop liking you and your work, but they may instead do something far…

Ask for the sale, no thanks response

Ask A Gallery Owner | What to Do when You Ask for the Sale and Get a “No”

You’re talking to a potential buyer who seems head over heals for one of your pieces. Your conversation is going well, so you decide to take the leap and ask…

thank a customer

Ask a Gallery Owner | How Do I Thank a Customer when a Gallery Made the Sale?

I encourage artists to create positive relationships with buyers by sending thank you notes and keeping in touch. But how can you do that if you’re selling through galleries that…